With ManySales, we allow you to quickly categorize your customers based on their interaction with our app, their behaviors, etc by using segmentation in the app. We offer many different filters to allows you to be more flexible with your segments and send more targeted customers.
You can create your audience segments based on the following basic factors:
Let's look into each of these categories in greater detail
Segments by Customer Information
Your contact list will be synchronized from the platform when you install the app or when customers interact with ManySales tools. You can use all collected information, such as email address, phone number, orders,... as a rule for your segment filter. Some of the main filters contain:
Email/phone number status
Last order date
Segments by Customer Behaviors
It allows you to segment by customer activities with your email/SMS campaigns, pop-ups, automation flows, web push campaigns, and contain multiple options:
Received/Clicked/Opened Email/SMS campaign
Received/Clicked/Opened Email/SMS automation flow
Clicked/Submitted from Popup
How to segment audience list
The benefit of Segmentation is analyzing your customers' behaviors. It helps you execute best practices of:
Launching promotions, loyalty campaigns to the right targeted customers
Increasing loyalty customers
Increasing order conversion rate
Manage your audiences more effectively
There are two ways to create targeted audiences.
First, click “Add filter" and start filtering. Then you can see the filtered data display in the table.
Click on “Save filter" to save these segments for email/SMS marketing campaigns.
Or you can export the data for different purposes
Combine ‘And’ with ‘Or’ filters
This is one of the best features of our app that helps you manage your contact list efficiently. It allows you to create more flexible filters with your segments, and send more targeted audiences.
First, add your first filter:
Then, add an additional filter and apply “and” or “or” feature between them that be suitable for your need:
Finally, you can see the 'And' and 'Or' rules have been combined to create a more flexible and targeted audience.
If you need further support, please feel free to contact us via live chat or email us at email@example.com